Crafting innovative solutions that drive customer value and transform user experiences. Applies design methods, behavior science and data insights to bridge the gap between customer centricity and business impact.
Core Competencies
Experience Design
Creating intuitive products with seamless interaction experience that resonate with users needs, increasing user satisfaction, product adoption and advancing target business outcomes.
CX Strategy
Aligning organizational goals with user expectations, creating a cohesive and impactful brand experience across all touchpoints and guiding cross-function teams to deliver seamless experiences.
Behavior Science
Applying Behavior Science principles to product design and change management initiatives allows me to create more effective, user-centric solutions that drive user engagement and positive actions.
Change + Adoption
Developing tailored change management and data-driven insight to facilitate smooth transitions, minimize friction costs and ultimately accelerating the realization of business value from new initiatives.